A young man smiling at a table beside his manager.

Manager Masterclass – Supporting Early Careers Talent with the British Library

As a national institution, the British Library is committed to inclusivity, accessibility, and lifelong learning. But like many organisations, they recognised a pressing need:  “How do we support early-career talent – especially those from underrepresented backgrounds – through inclusive, confident, and psychologically safe management?” With a multigenerational workforce, managers were Read more

By Em Priest, ago
Group of young people participating in a youth hackathon workshop indoors.

Brand positioning strategy using Youth Insights

Brand positioning agency, The Clearing recently approached Participation People with an urgent request. They needed fresh, youth-driven insights to quickly shape their clients’ marketing strategy.  The brief was to gather real, actionable feedback from a diverse group of young Londoners within 48 hours to help define their audience segmentation and Read more

High-five between diverse young women promoting mental health awareness.

How a youth marketing strategy shifted perceptions of mental health services

The brief Reaching out for help with mental health, particularly for teenagers, can feel overwhelming. This is especially true if mental health services feel uninviting and impersonal. Kooth, an online well-being community, wanted to change the perception of mental health services by implementing a youth marketing strategy. Kooth, which supports Read more

Group of diverse young people and facilitators at youth leadership event.

Our Impact Report 2023-2024: Resilient Voices, Youth Leadership, Better Futures.

Download the full report below! A Message from Our CEO 2023-2024 has been a year of remarkable resilience and hope for young people across the UK. Despite challenges such as financial insecurity, mental health pressures, and limited job prospects, young voices have shaped policies, informed brands, and co-created services that Read more