Engaged youth participation team at a conference promoting youth involvement and empowerment.

How to reap the benefits of youth participation? A clear roadmap and benchmark tool

The Brief Founded in 2009, NCS (National Citizen Service) helps young people discover their confidence and become more work—and world-ready. Through trips away, grant-funded community programmes, and online experiences, NCS’s powerful mission is to instil confidence, connection, capability, and citizenship amongst young people. In 2024, to meet these goals and Read more

Young person smiling and engaging in a community activity.

Unlocking Potential: Why Youth Engagement Matters from a Young Person’s Perspective

First of all, what is youth engagement? This time last year, I might have defined youth engagement as ‘young people volunteering and getting involved in both independent and collaborative activities which benefit them’. I realise now that it’s way more than that. Youth engagement could not be more important from Read more

Diverse young people collaborating on digital devices in a modern classroom.

From Boring to Banging – How Youth Consultancy Can Transform Your Industry

Many industries today, from finance to insurance, are struggling with how they are perceived by younger generations. In fact, 67% of 16-24-year-olds describe industries like insurance as “boring.” With Gen Z and Alpha soon becoming our future leaders, consumers, and decision-makers, it’s crucial to connect with them now rather than Read more

Young people engaging in a youth-centric programme, smiling and participating actively.

Beyond Inclusion: Creating Radical, Youth-Centric Engagement Programmes

Creating youth programmes with genuine, impactful engagement might seem like searching for a unicorn – rare and elusive – but it’s more about nurturing a hidden gem. Moving beyond token participation is simpler than it appears. With these five practical strategies, you’ll soon realise that the potential for meaningful involvement Read more

Group of young people participating in a youth hackathon workshop indoors.

Four reasons to make Youth Hackathons part of your strategy

Gen Z, predicted to be the largest and wealthiest generation yet with $12 trillion in spending power by 2030,  is quickly becoming the most influential consumer group. With distinct preferences for authenticity, innovation, and social impact, to truly connect with this savvy generation, brands need to think beyond traditional marketing Read more