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By Sami Gichki – Young Content Creator & #iWill Co-chair  When the World Stopped… The world had come to a standstill at the start of 2020 and, with it, the support systems that so many young people relied on crumbled. For people like me, the…

Brand positioning agency, The Clearing recently approached Participation People with an urgent request. They needed fresh, youth-driven insights to quickly shape their clients’ marketing strategy.  The brief was to gather real, actionable feedback from a diverse group of young Londoners within 48 hours to help…

The brief Reaching out for help with mental health, particularly for teenagers, can feel overwhelming. This is especially true if mental health services feel uninviting and impersonal. Kooth, an online well-being community, wanted to change the perception of mental health services by implementing a youth…

Engaging Young People Matters Now The workplace is evolving and businesses that fail to engage younger generations risk being left behind. With the oldest Gen Z workers now 28, they are no longer just the employees of the future – they are your workforce of…

In a world where young people are constantly connected (with 99% of 16- to 25-year-olds using social media daily) the internet should be a space for opportunity, learning, and community. Yet, online risks, from privacy concerns to digital exclusion, continue to grow. With Safer Internet…

Download the full report below! A Message from Our CEO 2023-2024 has been a year of remarkable resilience and hope for young people across the UK. Despite challenges such as financial insecurity, mental health pressures, and limited job prospects, young voices have shaped policies, informed…

The Brief Founded in 2009, NCS (National Citizen Service) helps young people discover their confidence and become more work—and world-ready. Through trips away, grant-funded community programmes, and online experiences, NCS’s powerful mission is to instil confidence, connection, capability, and citizenship amongst young people. In 2024,…

We know that Gen Z are digital natives, and the first generation to truly live and breathe technology. As a result, it’s no surprise that they approach the world of work differently.  In our work with young people, we observe first-hand how Gen Z thinks…

As young people become increasingly vocal on issues that matter, a new wave of political participation is emerging. From climate change to voting rights and social justice, Gen Z is leading the charge, determined to shape a future they believe in. But for their voices…

The Brief CoppaFeel! was founded in 2009 by Kris Hallenga and her twin sister Maren, after Kris was diagnosed with incurable (stage four/secondary) breast cancer at the age of 23. Kris was struck by the limited information available for young people, and so CoppaFeel! was…

First of all, what is youth engagement? This time last year, I might have defined youth engagement as ‘young people volunteering and getting involved in both independent and collaborative activities which benefit them’. I realise now that it’s way more than that. Youth engagement could…

Many industries today, from finance to insurance, are struggling with how they are perceived by younger generations. In fact, 67% of 16-24-year-olds describe industries like insurance as “boring.” With Gen Z and Alpha soon becoming our future leaders, consumers, and decision-makers, it’s crucial to connect…